HairCare

Beauty Test Drive: The Brazilian Keratin Treatment

Beauty Test Drive: The Brazilian Keratin Treatment

Posted by: Erin Flaherty 

I know I’m a little late to the party here, folks, but a few months ago, I finally got one of those keratin hair treatments that all the frizzy-haired ladies in the world are so obsessed with. Normally I shy away from messing with my hair. It’s long and I’d like it to stay that way, so I don’t bleach or dye it and I don’t think I’ve touched a blow dryer or flat iron since the earlier part of last decade. But something about the promise of having “perfect” or even better hair for three to five months—the amount of time this Brazilian keratin treatment is supposed to last—was seductive enough to get me into a very famous hair salon. 

Stylist Jan-Marie Arteca was absolutely lovely, and I should know, as I spent about two and half hours hanging with her while I was getting this procedure done. I won’t bore you with every last single detail, but basically they wash and dry your hair, apply the keratin mixture (I opted for the formaldehyde-free option) with a brush, rinse it out, blow-dry again and then use a flat iron to seal in the product. If you like getting your hair played with—and I do, very much, thank you—it’s actually not a bad experience.

The hard part came after I left the salon. (Full disclosure: as a member of the press I was not billed for the treatment itself. But I have to buy Keratin After Treatment Shampoo, a sulfate-free shampoo safe for use once your hair has been Brazilianified). Here’s the deal: You cannot wash your hair for at least four days. Really, you can’t. I figured that was no biggie, since, like many of us here at The Frisky, I could take or leave a shower anyway, but, surprisingly, by the third day, my boyfriend was like, “Dude, you seriously need to wash your hair.” I looked in the mirror and sure enough, it was extremely greasy, even for me. The other setback? You can’t put your hair back with pins or an elastic (you could end up leaving a line of demarcation), so I constantly had the aforementioned oily locks in my face. Cry me a river, right?

In the end (and after an amazing bathing experience involving my fancy new shampoo), it was worth the heartache. The picture on the right is a few days after I got the actual Brazilian treatment, but I would say once I washed it, the results were somewhere in between my formerly frizzy look and the ultra sleek hair above. If you’re expecting that this Brazilian keratin treatment is the same as having a perma salon blowout, think again, and with a cost of about $150 per hour and depending on hair length, it’s worth considering that the results may be more subtle than you think. That said, it’s more like buying a few months of good hair days (perhaps priceless?), when you wake up and think, “Wow, I don’t have to do anything with this mane today.” Which is kind of where I was when I started anyway, but lately, it’s looking a lot better than my former hot mess.

 

Comments:

LadyMacBeth
Details 
I would really love to have an update on what you think about this a couple months from now – did your hair stay healthy? Did you get the number of better hair days you were hoping for? Fight with it less? Do you go to have it done again? I appreciated knowing some of the short term details, like the no showering and no pinning/pulling hair back for four days, but I’d want to see how things were going long term before I tried this.

RoyalEagle0408
Details 
I would like an update too. I’m not a fan of straightening my hair, because it falls too flat and no matter what, looks greasy. I have naturally awkward hair that is too wavy to be called straight, but not wavy enough to be that sought after wavy. It’s like straivy. Or awful. It’s why it’s always up.

JazzHale
This sounds pretty cool. It’s like a super relaxer that I would normally get. I’m black btw. I looked it up and it said this is good for all hair types, so that’s great! I wouldn’t get it though because I’m just not that into my hair enough to pay that amount for non frizzy days. My hair doesn’t frizz that much.

zahav
Be careful when considering these keratin treatments as I’ve read that many of them are extremely damaging (in that your hair will break off and fall out) for African American hair.I did the korean version called “Magic Straight”, and the maintenance and outcome is basically the same (though I think the Korean version, as well as the chinese version, is significantly cheaper). 

First of all, Erin should absolutely not have her sunglasses in her hair a few days after keratin treatment, as that will leave a permanent bend as well. Avoid pinning/tying/sunglasses-ing your hair for about two weeks (one if you like taking chances). As for ‘a few months later’, I’ve done this four times now – My natural hair is super curly thick unmanageable Jewish hair, and I am so much happier with the straight: For the first month or two, it’s a roll out of bed/step out of the shower and go kind of look, where I barely even have to run a brush through it.

It gets awkward when it’s growing out, but takes only 20 minutes to flatiron the roots as opposed to the 2.5 hours it used to take me with curly hair. As for upkeep, I have it redone every 5-6 months, though my friends wait 7-10 months – it all depends on how curly your hair was before doing it, and how comfortable you are with the awkward period.

This is not like a wash-out hair dye: Your roots will be curly, and the rest stick straight. It’s weird and unsalvageable with gel/mousse/hairspray – you have to straighten the roots or wear a ponytail to look not crazy.

Unless that’s your thing, in which case, rock it out. In terms of health, know that even after the first time, my hair is definitely not healthier. The same is true of my friends who did it at the same place – our ends are all kind of ratty. If anything, my hair is more fragile and prone to breaking, but that’s true of any chemical treatment you put your hair through, since most of them are very harsh.

However, conditioner every single time I wash it plus frequent trims keep the ends looking fine.

 

About the Author

Brazilian, Keratin, Hair ,Straightening ,Treatment

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La-Brasiliana Uno Keratin & Collagen Shampoo 1000ml/33.8oz $61.5 A highly-concentrated post-treatment shampoo With a sodium-free formula Helps boost hair’s keratin & collagen content Leaves hair supple shiny & healthy Suitable for use after any La-Brasiliana Keratin Treatment to maintain integrity of treatment Excellent for chemically treated hair

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COPPOLA KERATIN COMPLEX COLOR CARE CONDITIONER 32 OZ $37.99 Keratin Color Care Conditioner Was Developed To Moisturize While Protecting Hair Color. Helps Detangle Leaving Wet Hair Feeling Smooth And Slick. Special Keratin Wheat And Soy Proteins Provide Lasting Nourishment While Protecting The Hair From The Heat Of Blow-Drying Hot Curlers And Straightening Irons. Hair Is Softer More Manageable And Stronger. Works In Symphony With Coppola’S Keratin Color Care Shampoo.

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Coppola Keratin Complex Clarifying Shampoo 33.8oz $44.09 Keratin Complex Smoothing TherapyClarifying Shampoo is specially formulated with advanced timed foaming action that deep-cleans the hair cuticle removing all residues and impurities that cling to the hair shaft. After deep cleaning, advanced timed pH elevating technology then opens the cuticle for optimum receptibility of Natural Keratin Smoothing Treatment.Made in U.S.A.Coppola Designer Hair CareAdditional Product Information:We are not associated or affiliated withCopomon Enterprises, LLCand are not a licensed retailer of Copomon Enterprises, LLC. Copomon Enterprises, LLC guarantees this product only when sold through authorized retailers, and cannot guarantee the authenticity of any product sold by an unauthorized retailer. We cannot guarantee that this product is covered by any manufacturer’s warranties or eligible for any manufacturer’s rebate. If the UPC codes or other tracing codes are missing from any product container of a Copomon Enterprises, LLC product, please retain your purchase receipt to assist in the tracing of that product in the unlikely event it is defective.

Coppola Keratin Complex Keratin Care Conditioner 13.5oz $18 Keratin Complex Smoothing TherapyKeratin Care Conditioner was developed as a daily use conditioner with specially chosen nutrients and proteins that work in unison with keratin protein to maintain hair’s shine and body. Helps detangle leaving wet hair feeling smooth and slick. Special wheat and soy protein oils provide lasting nourishment while protecting the hair from the heat of blow-drying, hot curlers and straightening irons. Works in symphony with our Keratin Care Shampoo.Made in U.S.A.Coppola Designer Hair CareAdditional Product Information:We are not associated or affiliated withCopomon Enterprises, LLCand are not a licensed retailer of Copomon Enterprises, LLC. Copomon Enterprises, LLC guarantees this product only when sold through authorized retailers, and cannot guarantee the authenticity of any product sold by an unauthorized retailer. We cannot guarantee that this product is covered by any manufacturer’s warranties or eligible for any manufacturer’s rebate. If the UPC codes or other tracing codes are missing from any product container of a Copomon Enterprises, LLC product, please retain your purchase receipt to assist in the tracing of that product in the unlikely event it is defective.

Coppola Keratin Complex Keratin Care Shampoo 13.5oz $18 Keratin Care Shampoo was developed to provide a gentle cleansing that will not diminish the precious nutrients of healthy hair. Formulated with Keratin protein for lasting protection. Recommended for dry, chemically over-processed or damaged hair. Perfect for leaving hair with a relaxed smooth appearance.

Coppola Keratin Complex Keratin Color Care Shampoo 13.5oz $18 Keratin Complex Smoothing Therapy r nSodium Chloride Free r nSulfate Free r nKeratin Color Care Shampoo was developed to extend the vibrancy of color-treated hair. This sulfate free formula contains mild surfactants that gently remove dirt and buildup without stripping hair of its color. Formulated with Keratin, soy and wheat proteins for lasting protection. r nMade in U.S.A. r nCoppola Designer Hair Care r nAdditional Product Information: r nWe are not associated or affiliated with Copomon Enterprises, LLC and are not a licensed retailer of Copomon Enterprises, LLC. Copomon Enterprises, LLC guarantees this product only when sold through authorized retailers, and cannot guarantee the authenticity of any product sold by an unauthorized retailer. We cannot guarantee that this product is covered by any manufacturer’s warranties or eligible for any manufacturer’s rebate. If the UPC codes or other tracing codes are missing from any product container of a Copomon Enterprises, LLC product, please retain your purchase receipt to assist in the tracing of that product in the unlikely event it is defective.

Dermaheal Hair Nutrition Pack 5.07 fl. oz. $55 Hair Nutrition Pack conditions the hair while providing intensive nutrients for hair and scalp. It also supplies ingredients which stop hair loss and promote hair growth.Our hair care products are formulated to prevent hair loss, help slow thinning and stimulate hair growth in both men and women. These medical grade formulas contain patented peptides to nourish hair follicles and increase the blood circulation in the scalp. One of the safest and most powerful hair loss solutions available without a prescription!Provides intensive nutrients to hair and scalp with conditioning effect to stop hair loss and to regain hair. Also supplying ingredients, which stop hair loss and promote hair growth. To achieve maximum results we recommend using Hair Conditioning Shampoo, Hair Nutritional Pack and Hair Concentrating Serum together. BenefitsSafely and effectively helps with thinning hair as well as actual hair loss in men and womenPromotes thicker, fuller, healthier hair from the follicle outHelps stop hair loss and stimulates healthy hair growth so you can grow new hairAn effective remedy for male and female pattern baldnessNO side effects 5.07 fl. oz.

EO Sulfate-Free Keratin Shampoo, Coconut & Hibiscus $8.99 Sulfate-Free Keratin Shampoo, Coconut & Hibiscus

EZ Groom Silky Almond Dog Shampoo 16 ounces – Concentrated $13.99 EZ Groom Silky Almond Shampoo Silk Protein Re-moisturizing Shampoo contains conditioning agents to help maintain the critical moisture balance of the dogs hair. Silk amino acids penetrate the cuticles and bind to the hair keratin to provide moisture. Silky Almond Shampoo is formulated with silk proteins, powerful humectants, and almond extracts. This combination of a mild shampoo base with powerful moisturizers and conditioning agents may be used as a dog shampoo or a cat shampoo. Available in 16 ounce or Gallon sizes. 16 to 1 concentrate.

EZ Groom Silky Almond Dog Shampoo Gallon – Concentrated $41.99 EZ Groom Silky Almond Shampoo Silk Protein Re-moisturizing Shampoo contains conditioning agents to help maintain the critical moisture balance of the dogs hair. Silk amino acids penetrate the cuticles and bind to the hair keratin to provide moisture. Silky Almond Shampoo is formulated with silk proteins, powerful humectants, and almond extracts. This combination of a mild shampoo base with powerful moisturizers and conditioning agents may be used as a dog shampoo or a cat shampoo. Available in 16 ounce or Gallon sizes. 16 to 1 concentrate.

Eight In One Tearless Shampoo 16 Ounces – I606 $17.22 Fortifies and protects coat.Long-lasting chamomile fragrance leaves your pet smelling fresh and clean.Protein shampoo with keratin proteins and natural oils to enhance and restore shine to skin and coat.Dimensions (L x W x H):1.69 x 2.84 x 8.66

Fekkai – Ageless Rejuvenating Shampoo $35 Cleans and primes cuticles to optimize delivery of vital nutrients and anti-oxidants to the hair and combats damage caused by free radicals, hormonal changes, and other biological age-accelerators. Directions: Massage in to wet hair. Lather and rinse. Net Weight: 200 ml/6.7 oz. Ingredients: Water (Aqua/Eau), Cocamidopropyl Betaine, Sodium Laureth Sulfate, Sodium Cocoyl Isethionate, TEA-Lauryl Sulfate, Decyl Glucoside, Cocamide MEA, PEG-7 Glyceryl Cocoate, Polyglyceryl-3 Laurate, Glycol Distearate, Keratin, Hydrolyzed Keratin, Panthenol, Butyrospermum Parkii (Shea Butter) Fruit, Hydrolyzed Conchiolin Protein, Cymbidium Grandiflorum (Orchid) Root Extract, Apigenin, Biotinoyl Tripeptide-1, Hydroxypropyltrimonium Honey, Hydrolyzed Wheat Protein, Keratin Amino Acids, Butyrospermum Parkii (Shea Butter) Extract, Sodium Lauroyl Oat Amino Acids, PPG-12 Dimethicone, Quaternium-91, Cyclopentasiloxane, Cetrimonium Methosulfate, Cinnamidopropyltrimonium Chloride, Guar Hydroxypropyltrimonium Chloride, Ethylhexyl Glycerin, Cetearyl Alcohol, Butylene Glycol, Citric Acid, PPG-26-Buteth-26, Phenoxyethanol, Sodium Benzoate, Methylisothiazolinone, Linalool.

Giovanni 2chic Brazilian Keratin & Argan Oil Ultra-Sleek Shampoo $8.99 2chic Brazilian Keratin & Argan Oil Ultra-Sleek Shampoo

Global Keratin Balancing Shampoo $18 Balancing Shampoo

Global Keratin Balancing Shampoo $35.99 Buy Global Keratin Shampoos – Global Keratin Balancing Shampoo 33.8 oz (1 Liter)

Global Keratin Moisturizing Shampoo $16.99 Buy Global Keratin Shampoos – Global Keratin Moisturizing Shampoo 300ml/10.1oz

GreatSkin® Nutra Peptide Conditioner 8 oz. $21 At last! A true remedy for thinning hair that gets to the root of the problem.As we age, our hair thins and as a result we can experience hair loss and reduction in the active growing cycle, or anagen phase of hair growth. The subcutaneous fat layer of the scalp also thins and hair can become brittle. The ability of the hair cortex to absorb melanin begins to diminish and hair starts to lose its youthful color and shine. What most of us do not realize is that our hair grows from a vital portion of the skin called the follicle. Unlike the visible portion of the hair that is comprised of keratin and is ?non living?, the portion of the hair that resides below the scalp, in the follicle, is full of activity and life! The hair fiber originates at a terminal point called the hair bulb where living dermal papilla cells, grow, divide, and absorb melanin. By addressing hair and scalp health at a cellular level, this formula provides healthier, thicker, younger looking hair!Our chemists have come up with such a discovery with a shampoo, conditioner, and serum that address just that! GreatSkin® Nutra Peptide Shampoo, GreatSkin® Nutra Peptide Conditioner, and GreatSkin® Nutra Peptide Serum. 8 oz.

GreatSkin® Nutra Peptide Serum 2 fl. oz. $24 At last! A true remedy for thinning hair that gets to the root of the problem.As we age, our hair thins and as a result we can experience hair loss and reduction in the active growing cycle, or anagen phase of hair growth. The subcutaneous fat layer of the scalp also thins and hair can become brittle. The ability of the hair cortex to absorb melanin begins to diminish and hair starts to lose its youthful color and shine. What most of us do not realize is that our hair grows from a vital portion of the skin called the follicle. Unlike the visible portion of the hair that is comprised of keratin and is �non living�, the portion of the hair that resides below the scalp, in the follicle, is full of activity and life! The hair fiber originates at a terminal point called the hair bulb where living dermal papilla cells, grow, divide, and absorb melanin. By addressing hair and scalp health at a cellular level, this formula provides healthier, thicker, younger looking hair!Our chemists have come up with such a discovery with a shampoo, conditioner, and serum that address just that! GreatSkin® Nutra Peptide Shampoo, GreatSkin� Nutra Peptide Conditioner, and GreatSkin� Nutra Peptide Serum. 2 fl. oz.

GreatSkin® Nutra Peptide Shampoo 8 fl. oz. $21 At last! A true remedy for thinning hair that gets to the root of the problem.As we age, our hair thins and as a result we can experience hair loss and reduction in the active growing cycle, or anagen phase of hair growth. The subcutaneous fat layer of the scalp also thins and hair can become brittle. The ability of the hair cortex to absorb melanin begins to diminish and hair starts to lose its youthful color and shine. What most of us do not realize is that our hair grows from a vital portion of the skin called the follicle. Unlike the visible portion of the hair that is comprised of keratin and is �non living�, the portion of the hair that resides below the scalp, in the follicle, is full of activity and life! The hair fiber originates at a terminal point called the hair bulb where living dermal papilla cells, grow, divide, and absorb melanin. By addressing hair and scalp health at a cellular level, this formula provides healthier, thicker, younger looking hair!Our chemists have come up with such a discovery with a shampoo, conditioner, and serum that address just that! GreatSkin® Nutra Peptide Shampoo, GreatSkin� Nutra Peptide Conditioner, and GreatSkin� Nutra Peptide Serum. 8 fl. oz.

GreatSkin® Nutra Peptide Trio 3 products $60 At last! A true remedy for thinning hair that gets to the root of the problem.As we age, our hair thins and as a result we can experience hair loss and reduction in the active growing cycle, or anagen phase of hair growth. The subcutaneous fat layer of the scalp also thins and hair can become brittle. The ability of the hair cortex to absorb melanin begins to diminish and hair starts to lose its youthful color and shine. What most of us do not realize is that our hair grows from a vital portion of the skin called the follicle. Unlike the visible portion of the hair that is comprised of keratin and is �non living�, the portion of the hair that resides below the scalp, in the follicle, is full of activity and life! The hair fiber originates at a terminal point called the hair bulb where living dermal papilla cells, grow, divide, and absorb melanin. By addressing hair and scalp health at a cellular level, this formula provides healthier, thicker, younger looking hair!Our chemists have come up with such a discovery with a shampoo, conditioner, and serum that address just that! GreatSkin® Nutra Peptide Shampoo, GreatSkin Nutra Peptide Conditioner, and GreatSkin Nutra Peptide Serum. 3 products

Hempz Couture Color Protect Shampoo 10.1 oz $16.48 Sulfate-Free Daily Shampoo for Color Treated HairA sulfate-free daily shampoo, Hempz Couture Color Protect Shampoo is formulated with Hempz ColorLock Complex to reduce color fading and maximize color retention. Features pure organic Hemp Seed Oil to promote the formation of keratin, improving the strength and general health of the hair. The formula also includes UV and thermal protectants to protect hair from damaging UV rays and heat styling. Paraben-free, gluten-free and vegan formula.Sulfate-free daily shampooFor all color treated hair typesReduces color fadingImproves color retentionEnhances shine and strengthens hairContains UV and thermal protectantsParaben-freeGluten-freeVegan

Hempz Couture Color Protect Shampoo 25.4oz $21.95 Sulfate-Free Daily Shampoo for Color Treated HairA sulfate-free daily shampoo, Hempz Couture Color Protect Shampoo is formulated with Hempz ColorLock Complex to reduce color fading and maximize color retention. Features pure organic Hemp Seed Oil to promote the formation of keratin, improving the strength and general health of the hair. The formula also includes UV and thermal protectants to protect hair from damaging UV rays and heat styling. Paraben-free, gluten-free and vegan formula.Sulfate-free daily shampooFor all color treated hair typesReduces color fadingImproves color retentionEnhances shine and strengthens hairContains UV and thermal protectantsParaben-freeGluten-freeVegan

Hempz Couture Moisturizing Shampoo 25.4oz $27.98 Sulfate-Free Daily Shampoo for All Hair TypesA sulfate-free hydrating shampoo for all hair types, Hempz Couture Moisturizing Shampoo contains Hempz Hydraplenish Complex to smooth and soften hair while adding moisture. Pure organic Hemp Seed Oil promotes the formation of keratin, resulting in shinier, stronger and healthier hair. The paraben-free, gluten-free and vegan formulation also protects against damaging UV rays and damage caused by heat styling.Sulfate-free daily shampooFor all hair typesReduces color fadingMoisturizes and nourishes hairContains UV and thermal protectantsParaben-freeGluten-freeVegan

Herbal Daily Cleansing Shampoo by Nature’s Gate for Unisex – 18 oz Shampoo $12.26 Aloe Vera Shampoo Rich in Aloe Vera which is known for its healing and moisturizing properties and keratin which helps restore lost hair protein. This Herbal Aloe Vera treatment shampoo helps promote moisture balance and soothe the scalp. Keratin, lost through harsh shampoos and damaging effects of the sun, is restored, leaving hair healthier, shinier and more beautiful Ingredients: Purified Water, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Cocamide DEA, Aloe Vera Gel, Barley Extract, Panthenol (Provitamin B5), Keratin Amino Acids, Cysteine, Citric Acid, Extracts of Nettle, Yeast, Coffee & Wild Pansy, Tocopherol (Vitamin E), Methylparaben, Propylparaben, Sesame Oil, Retinyl Palmitate (Vitamin A), Ergocalciferol (Vitamin D3), Fragrance Oils, Diazolidinyl Urea, Disodium EDTA-Copper, Sodium Chloride.

IMAGE by Image KERA CLENZ LUXURIOUS KERATIN ENRICHED SHAMPOO 33.8 OZ for UNISEX $15.5 Launched by the design house of Image in , IMAGE by Image for UNISEX posesses a blend of: Image Products Are Not Tested On Animals. Hair Care Technology That Puts Together Natural And Pure Formulas. It is recommended for wear.

IMAGE by Image for UNISEX $9.77 IMAGE by Image KERA CLENZ LUXURIOUS KERATIN ENRICHED SHAMPOO 1000 ML for UNISEX